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Programmatic / Remarketing ads

My role

My role

expertise

My role

technology 

My role

brand

challenge

A large percentage of visitors were leaving the campaign landing pages without taking any action, resulting in a significant loss of potential leads and sales.

Solution 

We partnered with a third-party agency to implement remarketing ads to target visitors who had previously visited our campaign landing pages. Our approach involved:

  • Creating specific audiences based on the different campaign landing pages
  • Designing compelling ad creatives with clear call-to-actions (CTAs)
  • Setting up conversion tracking to measure the success of the campaign
  • Continuously monitoring and optimizing the campaign to improve performance

results

The remarketing campaign led to a 30% increase in user engagement with the campaign landing pages, with 7% of those users ultimately converting into sales. This resulted in a significant increase in revenue for the campaign and a better return on investment (ROI) for our marketing efforts.

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User Engagement

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Conversion Rate

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Sales

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